Band Branding & Artwork
DACARA are a Manchester-based rock band that needed a distinctive image to stand out in a saturated genre. Their music takes influence from videogames, anime and popular culture. I have worked with the band to design all of their branding and visual content with a distinctive green colour palette, which we carried through when styling their photo and video shoots, merchandise and social media.
Vibrant green DACARA logo with vocalist Emma Shippen

Launch branding

Vibrant green and orange DACARA logo with vocalist Emma Shippen

Branding refresh

Visual Styling
I've acted as creative director for promotional shoots (shot by Alex Young Photography), where I provided direction, styling, image treatments and on-shoot management.

Launch shoot:
Four DACARA band members stood in a line with green lighting. Vocalist Emma Shippen at the front
Vocalist Emma Shippen knelt down, looking upwards.
Three DACARA band members with green and orange lighting, looking at camera
Four DACARA Band members sat looking upwards at camera, with glitch and CCTV effect.
Four DACARA band members sat looking at camera, with glitch effect.
Vocalist Emma Shippen looking upwards at camera, smiling
Brand refresh shoot:
DACARA sat around a green chair with bold green and orange lighting
DACARA stood close together looking at camera
Vocalist Emma Shippen and guitarist David Dyson sat back to back
Guitarist David Dyson shot from behind, filming Emma Shippen
DACARA stood close together with long exposure causing a blur effect
Vocalist Emma Shippen sat in green dress and chunky boots, looking upwards
Headshot of vocalist Emma Shippen
Vocalist Emma Shippen in neon green dress, kneeling
Single Artwork
Single artwork for 'MATCHES' with green smoke from match
Single artwork for 'JUST MONIKA' with anime girl and glitch effect
Single artwork for 'SELLOUT' with green Windows error message reading 'Everybody's doing it now it's all fine - Sell Out'
Single artwork for 'TRYHARD' with anime and gaming illustrations
Single artwork for 'REPENT' with green illustration of praying hands, dripping neon green liquid
Single artwork for 'NICE TRY' with green illustration of singer Emma
Social Content
Image of a phone showing DACARA's Instagram grid
Short animations and looping images to add motion elements to their artwork.
REPENT artwork of praying hands with animated dripping green liquid
Graphic prints for DACARA'S t-shirts and longsleeves - modeled by DACARA vocalist Emma Shippen, Amy Johnson (@amyblackstar) and Lewis Marriott (@lewismarriot5).
DACARA single colour green tshirt design with anime and gaming references
DACARA two colour green and white tshirt design with anime inspired design
Photo of vocalist Emma Shippen wearing the DACARA longsleeve
Lady wearing black sweatshirt with 'Lo-fi Emma' artwork
Misc Illustrations
DACARA 'mascots', bathwater sticker design (based on their 'SELLOUT' music video) and supporting illustrations for the single 'TRYHARD'.
Illustration of two cute but robot-like DACARA mascots
Illustration of DACARA 'Gamer Band Bath Water' green container
Promo image for 'TRY-HARD' with anime vocalist on top and evil version reflected below
Flipped version of 'TRY-HARD' promo image, with evil anime vocalist on top and good version reflected below

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