Branding
Designing a new internal sub-brand for boohoo's solution architecture department. I designed the logo for the new brand and worked with the teams to design branded collateral including email signatures, word and powerpoint templates and large format wall designs.
![boohoo Alchemy logo shown on a large white office wall](https://cdn.myportfolio.com/561b6c77d4b9ceaaf7771bc71d204409/89e1d14d-962d-44ab-9827-88e1aa32f440_rw_1920.jpg?h=c42122d80900b4f0fc9755acbe46414a)
![boohoo Alchemy pattern shown on the wall of a spacious office kitchen](https://cdn.myportfolio.com/561b6c77d4b9ceaaf7771bc71d204409/f1e61749-dca6-450a-b4ff-30f1b3767045_rw_1200.jpg?h=3f086aac20a096d5ec11bbe383c1b727)
![Branded stationery for boohoo Alchemy including business cards and envelopes](https://cdn.myportfolio.com/561b6c77d4b9ceaaf7771bc71d204409/96a1486d-e896-4690-870c-68ab751036af_rw_1920.jpg?h=5a21560f49854ac56b3dff52ff1f0023)
I also designed social media posts and editable social templates for the teams to use going forwards.
![Social media posts in orange, black and white mocked up on a phone screen](https://cdn.myportfolio.com/561b6c77d4b9ceaaf7771bc71d204409/497fcbcb-b8db-41ee-abb3-baeac572f02a_rw_1920.jpg?h=7876e0750b8686d80e59d6733834e945)